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Title:freddy-olympics
Print campaign for Freddy the official sponsor of the Italian Team at the Olympic Games in Beijing. All the elements of the set were designed and made for real. Postproduction was used just to attach the athlete to the sculpture.
Biography:
Lorenzo Vitturi (Venice, 1980) lives and works between London, Milan and Ven- ice. After graduating in photography and design at IED in Rome (2004) he has been on a two years residency at Fabrica, the Benetton centre for research in communication (2005-2007). Formerly a cinema set painter, Vitturi has brought this experience into his photography practice, which revolves around site-specific interventions in accurately researched locations. He uses photography to set the scenes of thoughts and ideas through the manipulation of space, following his projects from creative ideation to... |
